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Rooney specimen

The idea behind Rooney was to create a rounded typeface without it becoming too playful or trivial. Based mainly on old-style serif construction principles, such as a subtle angle of stress, open letterforms and a gentle contrast, Rooney feels serious yet its rounded shapes and soft curves make for an overall impression of warmth and smoothness. By combining the familiar, readable qualities of a serif face with distinctive and original letterforms, Rooney is a modern and versatile text typeface.